Huda Beauty has been pumping out the makeup releases and then some lately, and the Huda Beauty Life Liner Double Ended Eyeliner Liquid & Pencil the details leading up to its debut feature prominently on the second season of the Huda Boss reality show that’s currently airing on Facebook.
Have you been watching Huda Boss? I totally have and am admittedly fascinated by the entire Huda Beauty situation. I do admire Huda and her team for building a brand valued at a billion dollars over less than ten years. That’s incredible! The family has really made something special happen in the beauty world.
To be honest I initially thought that the Huda Beauty Life Liner Double Ended Eyeliner Liquid & Pencil was on the gimmicky side of things. One end is a mechanical pencil, one end is a liquid liner and it’s marketed as lasting up to 48 hours and waterproof, smudge-proof, and fade-proof and intensely black.
In my experience waterproof eyeliners don’t tend to do well on my eyes and I find them irritating my eyes to no end. Also, I’ve had some traumatic and trying times with some MAC waterproof eyeliners in the past that were nothing but a huge pain to remove. A pain!
I put off applying the liners on my eyes and decided to do a good old swatch test on my forearm. The space beween the first and second photos is about 14 hours, and as you can see the liners didn’t quite make it intact for 48 hours! After 24 hours the liners were gone from my skin.
Next I did apply the liners on bare eyelid skin. The liquid liner brush is flat and easy to apply, thankfully. I applied the liquid on my upper lid, the pencil on my waterline and went on my merry way through a typically busy and active Saturday.
It was such a busy day I unintentionally fell asleep without removing my makeup! Surprisingly the liquid liner made it through pretty well. The pencil liner did not stay in the waterline, but did hang on around the lash line. Also, and so thankfully, the remaining liner was not a pain to remove and I was able to get rid of it thanks to the power of DHC’s Deep Cleansing Oil. Phew!
My Final Thoughts: While Huda Beauty Life Liner Double Ended Eyeliner Liquid & Pencil did not live up to it’s 48 hour wear claims on my eyelids and arm skin, it’s definitely an intense black liquid and pencil liner that stayed pretty much intact through a full day of wear. And it’s not a pain to remove, which makes it a good thing in my makeup loving opinion.