By Sheila Arkee
You win some, you lose some in life, love, and beauty products. That’s exactly how I feel about the NYX Cosmetics Primal Colors, which are a rare missed step from an otherwise well-rounded brand.
These colors sure look gorgeous, right? Wrong!
Designed by NYX to “unleash your inner theatrical makeup artist”, the Primal Colors in Hot Orange, Hot Blue, and Hot Green are patchy, unevenly pigmented, and difficult to work with. And you’re not even supposed to use them as eyeshadow!
Here they are swatched without primer.
And with a primer.
Here’s a closer look at each color.
Who am I to pay attention to unsafe for eye area warning labels, because right on my eyelids they did go, and I have not experienced any irritation. This reminds me of the flap over the Urban Decay Electric palette, which contains several colors that come with the very same advisory.
My chief complaint with the Primal Colors is the fact that they have to be piled on (literally) to have any effect whatsoever. Despite being worn over a cream base, which usually does the trick for boosting pigmentation, I found that I also had to pack the color with the pad of my ring finger and take extreme steps to blend the colors together. These are too high maintenance for my taste and while I’ll keep them for future Halloween looks, they aren’t my newest favorite eye makeup products.
My Final Thoughts: Unfortunately, I’m just not loving NYC Cosmetics Primal Colors. Although they’re priced at around $5, you’d be better of spending more for better pigmentation.
Availability: Ulta stores and Ulta.com